
Alexa+, Amazon’s AI Assistant, Is Now Available to Everyone in the US
Amazon has rolled out Alexa+, its generative AI assistant, to all U.S. users, offering free access for Prime members across devices.
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Amazon has rolled out Alexa+, its generative AI assistant, to all U.S. users, offering free access for Prime members across devices.

Amazon is reportedly discussing a $50 billion investment in OpenAI as the AI company seeks up to $100 billion in new funding, potentially pushing its valuation higher.

Amazon said it is cutting 16,000 jobs in a new round of layoffs as part of ongoing restructuring, following previous cuts announced in October. The company said strategic hiring will…

Amazon has agreed to a settlement valued at more than $1 billion to resolve claims it failed to properly refund customers for returned items, according to court filings.

Amazon has announced it will close all of its Amazon Go and Amazon Fresh brick-and-mortar stores to prioritise same-day grocery delivery and expand the Whole Foods Market footprint.

Amazon CEO Andy Jassy says new and existing tariffs are beginning to push up product prices, raising concerns about inflation and consumer spending.

Amazon says 97% of devices it has ever shipped support Alexa+, underscoring how its existing hardware footprint could help Alexa+ compete in the generative AI market.

Amazon highlighted its AI wearable, Bee, at CES, positioning it as a personal, always-on AI companion that complements Alexa and extends AI beyond the home.

A hands-on look at Bee, Amazon’s new AI wearable that records, segments, and summarises conversations, highlighting its design, privacy approach, and questions around consumer adoption.

CES 2026 is underway in Las Vegas with major announcements from Nvidia, AMD, Amazon, Boston Dynamics, Razer, and Lego, highlighting AI, hardware, and emerging tech.

Amazon announced new Ring features at CES 2026, including fire alerts, an app store, AI detection, and advanced home sensors.

The 2026 BMW iX3 will feature Amazon’s Alexa+ voice assistant, bringing generative AI–powered conversations to BMW vehicles.