Amazon has introduced more than 100 new Alexa for Shopping capabilities ahead of the holiday season. The AI assistant can now manage shopping lists, recurring orders, delivery instructions and account questions.
Amazon detailed the expansion in its announcement about the shopping assistant. Customers can create shopping lists, manage gift registries and add or edit items through conversational requests.
Alexa Adds Subscription and Delivery Management
Users can adjust Subscribe & Save schedules, including changing monthly deliveries to every three months. They can also skip recurring orders, update delivery instructions and provide new drop-off details.
Amazon’s shopping assistant guide explains how customers can check refunds, gift card balances and unfamiliar charges. Alexa can also answer questions about billing, payment problems and Prime or Audible memberships.
Amazon Expands AI-Powered Shopping Features
Amazon has introduced several AI shopping tools throughout 2026. Earlier updates included personalized product recommendations, price tracking and notifications about new products and offers.
The company also introduced AI-powered scam detection to help customers spot suspicious messages claiming to be from Amazon.
Amazon says usage of its agentic shopping features has increased eightfold since the beginning of the year. More than 400 million consumers used Alexa for shopping over the past 12 months, the company says










